Personalized Calendars – what you need to know
The concept of using calendars to track time and organize schedules dates back thousands of years, with ancient civilizations such as the Egyptians, Greeks, and Romans developing various systems for marking time. However, the modern calendar as we know it today, with standardized months and days, emerged during the Roman Empire. Overtime, these calendars began to become personalized for individual use and for business marketing materials - everyone needs a calendar!
Today in Canada, personalized calendars are versatile and cost-effective promotional tools that businesses can leverage to enhance brand visibility, engage with customers, and achieve their marketing goals throughout the year. As well, many Canadian families use them to send out in December, to relatives and friends to use during the upcoming year and as year long reminder of extended family and long-lasting friendships.
Jgraphx offers an extensive selection of personalized calendars in populat sizes, materials and choice of quantities.
For those who love this sort of thing, here's a general overview of the history of personalized calendars in Canada:
1. ** By the mid 15th century, the printing press, invented by Johannes Gutenberg, revolutionized the production of calendars by making mass printing more accessible and affordable. Early printed calendars were typically produced by churches, governments, or wealthy individuals and often featured religious holidays, astronomical events, and important dates. This continued for many years until the widespread use of the printing press during the 9th century.
2. ** In the mid to late 19th and early 20th centuries, the industrialization of printing processes led to the widespread availability of printed calendars. Businesses began using calendars as promotional tools, featuring their branding and advertising messages alongside the days and months. As well, it became possible to produce customized calendars tailored to individual families or households. Families could add their own important dates, such as birthdays, anniversaries, and family gatherings, to these personalized calendars.
3. ** Personalized calendars, as we understand them today, likely gained popularity in Canada during the mid-20th century with advancements in printing technology and marketing strategies. Businesses and organizations saw the potential of customized calendars as effective promotional items for clients, customers, and employees. Families saw them as an important memento to offer to relatives and friends with such calendars being decorated with family photos and even important dates related to upcoming family events and occasions.
Jgraphx offers an extensive selection of personalized calendars in popular sizes, materials and choice of quantities.
4. ** Today, many Canadian families continue to give these calendars as gifts, while Businesses use personalized calendars for various purposes, including corporate gifts, promotional giveaways, fundraising items, and direct mail campaigns. Their versatility makes them suitable for businesses across different industries and sectors. And, they remain a popular promotional item in Canada and around the world.
5. ** With the advent of digital printing and online customization tools, businesses have even more options for creating unique and engaging personalized calendars to suit their marketing objectives and target audiences.
Jgraphx offers an extensive selection of personalized calendars in popular sizes, materials and choice of quantities.